Principal Content Designer (Digital Media)

Our client is a high profile, customer facing, NSW government agency

This is a long term contract role - sitting in the digital team - the team works collaboratively with key internal and external stakeholders to provide the best digital solutions for their customers.

Role Description:

The agency is implementing a multi-year Digital Modernisation Strategy. As an experienced Content Designer, you will work within a cross-functional Agile team to shape the content experience for a new Salesforce based digital product

You will be responsible for designing and refining content across the completed product experience; ensuring that complex regulatory and transactional processes are simple, clear and easy for customers to navigate. 

This entails closely with Product Managers, Designers and Delivery teams to create intuitive content that supports users at every stage of their journey, including in-product guidance, help content and AI powered experiences

Responsibilities:

• Product content design: Design and optimise content across the end-to-end product experience, working directly within Figma designs to ensure content supports customer understanding, confidence and task completion
• Simplifying complex experiences: Translate complex business rules, regulatory requirements and operational processes into clear, human-centred content that is easy to understand and follow
• Tone of voice and copywriting: Maintain consistency of tone and language across the platform
• Guidance & support content: Create contextual help, instructional content, etc
• AI experience content: Design and refine prompts, responses and supporting content for AI-powered experiences, ensuring outputs are accurate, user-friendly and aligned with organisational and operational standards
• User-centred content design 
• Team collaboration and best practice: Build strong working relationships across the organisation and provide guidance on content design, UX writing, accessibility and content best practice

Skills and Experience:

• Extensive experience designing content for complex digital products and services
• Strong ability to simplify complex processes, policies and business requirements into intuitive user experiences
• Expertise in UX writing and content design within digital products; including working directly within design tools such as Figma
• Experience creating support content, guided experiences and contextual help that improve customer outcomes
• Experience with AI powered experiences, including prompt design and refining AI generated responses
• Experience in government, regulatory, compliance, licensing or highly transactional digital services
• Ability to work independently and collaboratively within a cross-functional Agile delivery team
• Excellent stakeholder engagement skills
• Knowledge of accessibility, plain language and content design best practices
• Flexibility and adaptability

Consultant: Colin Massey

Keywords: content design, digital content design, NSW government, Salesforce, agile, UX, AI experience & content, artificial intelligence, Sigma

At AAR Consulting Group we embrace diversity, inclusion, and equal opportunity. We encourage and support applications from people with a disability.
  
Please reach out to discuss any accommodations or adjustments that may be needed during the recruitment process via ••••@aarconsultinggroup.com.au or 02 •••• •300