Growth Marketing Manager, SMB & Direct

Every day, Global Payments makes it possible for millions of people to move money between buyers and sellers using our payments solutions for credit, debit, prepaid and merchant services.  Our worldwide team helps over 3 million companies, more than 1,300 financial institutions and over 600 million cardholders grow with confidence and achieve amazing results.  We are driven by our passion for success and we are proud to deliver best-in-class payment technology and software solutions.  Join our dynamic team and make your mark on the payments technology landscape of tomorrow. 

Ready to take your career global?

Make your mark at one of the biggest names in payments. We’re looking for a Growth Marketing Manager, SMB & Direct to join our ever evolving Marketing team and help shape the future of global commerce.

Summary of This Role

This role is accountable for owning and driving end‑to‑end, multi‑channel marketing programs across SMB and direct‑to‑merchant segments, with a strong focus on scalable acquisition, activation, and early‑stage growth. The role leads marketing program strategy, prioritisation, and performance, working closely with sales, merchant services, and shared marketing teams to deliver sustainable pipeline and revenue growth outcomes.

Salary

The salary range for this position is 120,000 to 140,000 + superannuation

What you’ll own

• Own and execute our SMB and direct‑to‑merchant marketing programs across acquisition, activation, and initial growth stages.

• Design scalable, repeatable integrated campaign frameworks and plays to support consistent SMB and direct growth across priority segments.

• Partner with Sales and Merchant facing teams to align marketing programs with commercial priorities and target segments.

• Collaborate with Digital & Campaign and Marketing Automation functions to deliver and optimise multi‑channel campaigns

• Track, analyse, and optimise program performance, including lead quality, conversion rates, and cost efficiency.

What you’ll bring

• Skills: wide-ranging experience, uses professional concepts and company objectives to resolve moderately complex issues in creative and effective ways. Having ownership of a sub-function, account or matrix management responsibilities, applies knowledge to meet goals, maintain relationships, propose opportunities to expand the business, and lead matrix teams. Some barriers to entry exist at this level (e.g., dept./peer review).
• Job Complexity: Works on complex issues where analysis of situations or data requires an in-depth evaluation of variable factors. Exercises judgment in selecting methods, techniques and evaluation criteria for obtaining results. Networks with key contacts outside own area of expertise. Builds on/Maintains external relationships of assigned accounts.
• Supervision: Determines methods and procedures on new assignments and may coordinate activities of other personnel (Team Lead).
• Marketing production execution - Broad marketing services and/or print/production
• Communication skills: Including communication with internal or external audiences
• Proven ability to operate effectively in high‑volume, fast‑moving sales environments, demonstrating strong ownership of targets, performance, and continuous optimisation.
• Strong stakeholder management capability, can articulate cause‑and‑effect of marketing programs and translate performance metrics, insights, and optimisation decisions into commercially relevant narratives for non‑marketing audiences.
• Experienced in managing agencies and external partners, with clear accountability for delivery quality, timelines, and agreed commercial outcomes.
• Experience in SMB, B2B or B2B2C acquisition and growth demand generation marketing
• Strong understanding of campaign‑based growth models, inbound digital acquisition, funnel optimisation, and lead attribution and lifecycle stages.
• Experience working with CRM, marketing automation platforms, and performance reporting dashboards.

It’s a bonus if you have

• Marketing service or marketing agency experience.
• Salesforce and email automation experience.
• Payments industry experience

About the team

Our inclusive and global teams win together every day. We’re proud to have the best minds in the industry, who you can learn from as you grow your career. The people, the energy, the connections it’s unmatched. Come and be part of an ever-evolving company and get dynamic opportunities that go beyond borders.

What makes a Globalpayer?

Globalpayers think like a client, act like an owner and win as one team. We’re curious and innovative always finding better ways to deliver impact. We empower each other to make decisions, and it’s our passion that drives excellence in everything we set out to do.

Does this sound like you? Then you sound like a Globalpayer. Apply now to take your career global.

Global Payments Inc. is an equal opportunity employer. Global Payments provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex (including pregnancy), national origin, ancestry, age, marital status, sexual orientation, gender identity or expression, disability, veteran status, genetic information or any other basis protected by law. If you wish to request reasonable accommodations related to applying for employment or provide feedback about the accessibility of this website, please contact jobs@globalpayments.com.