Revenue & Commercial Planning Manager

Who are we:

With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. From global icons like Johnnie Walker, Guinness and Tanqueray to local favourites like Bundaberg Rum, Mr Black & Ello, we create brands consumers love. Bring your passion and use your curiosity as you explore, collaborate and innovate. Together with passionate people from all over the world, you’ll test new ideas, learn and grow, and unlock a brighter, more exciting future. 

Join us to create a career worth celebrating. 

Join our Sales Team

Sales is where our brands meet the real world.

This team builds the relationships that bring our products to life, partnering closely with customers across markets, channels and occasions to make sure our brands are part of moments that matter everywhere.

It’s a dynamic, people-focused environment where curiosity, commercial thinking and strong relationships make the difference. You’ll have the opportunity to grow your network, develop your skills and see the direct impact of your work every day.

About this role

The role is accountable for developing and embedding RGM strategies (Price, Promotion, Assortment, Mix and Trade Investment) and translating these into clear annual commercial plans and building blocks that are execution-ready and aligned to business targets.

The role supports the development and is accountable for the implementation of Price Strategy, including CPI and Excise responses, ensuring strong execution, alignment and delivery of pricing actions in market.

The role leads the commercialisation of annual plans, ensuring strategies are converted into actionable programmes delivered through customers, and drives strong governance across planning, investment and performance management.

Working cross-functionally with Sales, Marketing and Finance, the role ensures commercial plans are disciplined, aligned and consistently executed, supporting robust Joint Business Planning (JBP) and in-market delivery.

You will be responsible for:

• Lead development of integrated commercial strategies and annual plans/building blocks, identifying growth opportunities and translating them into clear, execution-ready plans aligned to business priorities.
• Own and embed all RGM levers (Price, Promotion, Assortment, Mix and Trade Investment), developing pricing, promotional and investment strategies to optimise revenue, margin and mix outcomes.
• Support development and lead execution of price strategy, including CPI and excise changes, ensuring pricing actions are effectively implemented, tracked and delivered across customers.
• Lead commercialisation of annual plans, translating strategy into clear, customer-ready programmes and enabling Sales teams to execute with clarity, consistency and impact.
• Own governance of commercial plans, pricing, promotions and trade investment, tracking performance, ensuring compliance to strategy and driving insight-led course correction to deliver financial outcomes.

The required qualifications for this role are:

• Degree in Business, Economics, Finance or related field
• 8+ years in FMCG / Commercial Strategy, RGM, Category or Sales
• Strong experience in pricing strategy, promotions and commercial planning
• Proven ability to translate strategy into execution-ready plans
• Experience in cross-functional collaboration and stakeholder influence
• Strong analytical and financial modelling capability

Flexible Working:

Flexibility is key to our success. Talk to us about what flexibility means to you, so that you’re supported to manage your wellbeing and balance your priorities from day one. 

Rewards & Benefits:

At Diageo, we offer more than just a role— we offer an environment where you can thrive, grow and be recognised for your impact.

• Competitive reward – Market-leading salary, performance-driven bonus and industry perks
• Flexible ways of working – Hybrid working with no set office days, empowering you to balance work and life in a way that works for you
• Industry-leading family leave – Generous paid parental leave for all parents, along with support for life’s key moments
• Health & wellbeing – Comprehensive support including mental health resources, wellbeing initiatives and employee assistance programmes
• Career growth – Access to global opportunities, leading learning programmes and clear pathways for development
• Inclusive culture – A values-led, inclusive environment where you can bring your whole self to work
• Product perks – Employee discounts and experiences across our iconic portfolio

Commitment to Inclusion & Diversity:

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. 

We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more. 

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world. 

At Diageo, we pride ourselves on our fast paced, bold and agile culture. In order to ensure we’re supporting the performance ambitions of our team, applications for this role will close in 21 days.

Recruitment Scam Warning

Protecting candidates is very important to us. All communications regarding your application will come from an email address ending in @diageo.com. In our recruitment process, we'll never ask for money.