MarTech Platforms Lead

Be bold. Be creative. Be part of the fight for a green and peaceful future.

At Greenpeace Australia Pacific (GPAP), we believe a better world is possible and we’re determined to make it real. We are an independent campaigning organisation, powered by people and creative action, taking on the biggest environmental and climate challenges of our time. Our priorities are: 

• tackling climate change by stopping emissions from fossil fuel extraction at source; and 
• protecting nature, including our oceans and forests, by stopping the largest sources of environmental destruction like industrial fishing and deforestation.

Whatever your role at GPAP, you’ll be part of something bigger: a passionate global movement that sparks action, holds decision‑makers to account, and drives lasting change for people and the planet. This is an opportunity to use your skills, creativity, and commitment to help shape a future worth fighting for.

MARTECH PLATFORMS LEAD

Role: Full time, Permanent Position
Location: Flexible - open to candidates Australia wide 

THE TEAM

Our Data & Engineering team is a close-knit crew of technology experts, scattered across the country but united in purpose. We embrace a hybrid work model, allowing autonomy with the ability to unite for monumental projects when needed. Down-to-earth and collaborative, we're all about making things happen.

The MarTech Platforms Lead position will work closely with colleagues across the organisation. The role ensures that supporter-facing platforms are strategically governed, effectively integrated and consistently used by internal teams.

Working with internal staff and external partners, you will help enable supporter journeys and digital campaigns designed to reach millions of people and change the future for the better.

THE ROLE 

As MarTech Platforms Lead, you’ll take the ownership of our supporter-facing marketing technology ecosystem. These include our current marketing automation platform HubSpot, alongside DoGooder, payment systems, the GPAP website, analytics tools, AI-enabled features, and integrations with Salesforce Nonprofit Cloud and Data Cloud.

As GPAP continues to strengthen its Salesforce ecosystem, we may explore a future migration from HubSpot to Salesforce Marketing Cloud. You will help assess the options and, if a migration proceeds, play a leading role in planning and implementing the transition.

From petitions to donations, SMS to email, your work will help power the digital journeys that drive supporter action and environmental impact.

This is a strategic platform-ownership role that also requires a hands-on approach, particularly in journey configuration, data integration, testing, issue resolution and implementation delivery.

Some of the core responsibilities include:

• Platform Strategy & Governance: Own the configuration, performance, and usability of supporter platforms like Salesforce Marketing Cloud, HubSpot and DoGooder. Keep journeys consistent, data flowing, and forms frictionless. Evaluate emerging platform options, including Salesforce Marketing Cloud, and lead MarTech implementation activities from requirements and vendor coordination through testing, cutover, adoption and hypercare. 
• Journey Enablement: Equip fundraisers and campaigners with the tools and templates they need to launch beautiful, high-performing digital journeys—without reinventing the wheel.
• Vendor Management: Coordinate sprint planning and support ticketing with vendors and service partners. You’ll own the roadmap and keep things running smoothly.
• Data & Integration Quality: Ensure real-time, accurate data sync between platforms and Salesforce CRM. Troubleshoot mapping issues, and champion clean, compliant data across journeys.
• Analytics & Insights: Set up and manage analytics tools like GA and Mixpanel. Identify drop-offs, drive improvements, and support journey optimisation.
• Incident & Service Delivery: From bug fixes to template launches, you’ll oversee timely rollouts, resolve issues, and continuously improve the digital engagement tech stack.

THE IDEAL CANDIDATE We are looking for someone with a values-driven mindset and a passion for climate action, social justice, and people-powered change. If you have experience working across fundraising, campaign, or supporter engagement teams, ideally in the nonprofit or advocacy space - that’s a bonus! You will also have: 

• 5+ years of hands-on experience in MarTech operations, digital automation, or CRM/platform ownership
• Hands-on experience with Salesforce Marketing Cloud, HubSpot, DoGooder, and web CMS platforms such as WordPress or Drupal
• Experience integrating MarTech platforms with Salesforce or similar CRMs, including sync logic, field mapping, and troubleshooting data flows
• Strong analytics skills, with hands-on experience in GA4, Mixpanel, or similar tools
• Knowledge of digital supporter journeys and how to use automation to drive conversion, loyalty, and impact
• Experience working with vendors and managing service SLAs across marketing and digital platforms
• Strong documentation and training skills to support internal enablement

Experience with Salesforce Marketing Cloud, Salesforce Nonprofit Cloud or Data Cloud - particularly experience migrating from HubSpot or another marketing automation platform - will be highly regarded. 

We recognise that sometimes the right person for a job is based on personal qualities and not just qualifications. If you are not sure whether you are qualified, we would strongly encourage you to make an inquiry or go ahead and apply, we like to think laterally about all our appointments.

WHAT WE CAN OFFER YOU 

• Be part of a globally respected brand: Work with one of the most influential names in the environmental NGO space, backed by five decades of courageous campaigning.
• Work-life balance you can rely on: A 35-hour work week, supported by GPAP’s integrity framework, plus generous leave options (including an additional week of paid leave between Christmas and New Year).
• Workplace designed for impact: Enjoy our purpose-built head office in Rosebery, Sydney, a space created to foster collaboration and creativity.
• A culture of belonging: Join a team that truly celebrates inclusivity, diversity, and a sense of community.
• Support for your wellbeing: Access an annual health and wellness allowance to help you thrive both inside and outside of work.

Annual full-time salary: $139,438.31 per annum plus 12% superannuation. 

HOW TO APPLY

1. Read the full Job Description.
2. Submit a Cover Letter (of no more than 1 page) and Resume (of no more than 3 pages) by clicking the ‘Apply’ button. 
3. Applicants who do not submit a Cover Letter will not be considered. 

 

GPAP is an equal opportunity employer with a longstanding commitment of providing a work environment that respects the dignity and worth of each individual. We recognise and value the benefits and strengths that diversity brings to our employees and the whole organisation and we thrive in an environment that encourages respect and trust.

Note: Not all responsibilities and competencies listed in the Job Description need to be addressed; it is left to the discretion of the applicant which to focus on.

We respectfully request that Recruitment Agencies do not submit applications for this position.

Applications close on 9th September 2026.