Promotions & Activation Manager

Company Description

Inspired by classic Italian cocktails but with a modern Australian twist, the SOFI Spritz range is crafted with only natural ingredients including premium quality Australian wine, locally sourced juices, and herbal extracts. Crowdfunded all the way to Shark Tank, SOFI is a local start-up with global ambitions. From humble beginnings at the Bondi Farmers Markets in 2013, SOFI Spritz's ready-to-serve wine cocktails are now stocked in more than 2000 locations including Dan Murphys, BWS, Vintage Cellars, First Choice, Grill'd and even at 33,000 feet on Virgin Australia flights.

Job Description

• Manage customer promotional program across Woolworths and Coles including customer specific slotting boards / promotional scheduling
• Build relationships with retailer category contacts to maximise partnerships with retailers
• Budget & margin management for slotting board promotions and scan deals
• Develop marketing plans to support slotting board promotions through retailer and SOFI channels 
• Manage promotional compliance
• Involvement in NPD and product launches including promotional pricing and launch plans
• Work with SOFI operations manager on stock forecasts for production planning
• Assist with range review prep and presentations
• Manage promotional program for online retailers – Dan Murphy’s Marketplace
• Research, negotiation, management and execution of events & festivals including pricing, sponsorship fees, stock forecasting and logistics
• Social media and digital agency management
• Creative and production of assets across all channels

Qualifications

• Systematic and process driven
• Strong project management skills
• Be highly motivated and able thrive in a fast-paced environment
• Happy and willing to be part of a start-up culture that requires getting stuck in with all areas of the business
• Able to work within tight budgets and time-frames to generate clear return on investment
• Sound knowledge of category, promotional and inventory management principles
• Proficient in Excel and PowerPoint
• Highly numerate/strong analytical skills and ability to make solid commercial recommendations based on data
• Have excellent relationship building skills

Additional Information

Bondi-based office, a small team, and a super exciting stage of company growth.