Brand Manager - Personal Care

Walk into any supermarket Australia-wide and you will find a great range of our products on shelf. Natures Organics is the name behind well-known brands such as Earth Choice and Original Source, just to name a few.

We are proudly Australian owned and manufacture our brands in our vast facility in the outer eastern suburb of Ferntree Gully, Victoria.

Our commitment to customers when the business was first founded in 1981 was to provide products that were great for the environment and affordable for every Australian. More than 40 years later, that commitment remains the same, only with a wider range of both personal care and household products and an increased focus on the packaging and how our products and business operations impact our environment.

Our Marketing team is currently looking for an enthusiastic, commercially minded and highly organised Brand Manager - Personal Care to join us on a full-time basis. Based at our head office in Ferntree Gully and reporting to the Head of Marketing, you will play a key role in building brand strength, driving innovation and delivering sustainable growth across our Personal Care portfolio. We offer a flexible hybrid working model, with the opportunity to work from home up to two days per week

This broad and hands-on role balances strategy with execution. Working closely with cross-functional teams, you will lead new product development projects from concept through to launch, develop and execute annual marketing plans, and help shape the future direction of our Personal Care brands.

Key duties include:

• Supporting the development of brand and portfolio strategies

• Owning and delivering annual marketing plans

• Conducting market analysis and identifying category opportunities

• Driving new product development, innovation and product line extensions

• Managing NPD timelines, cross-functional meetings and project deliverables

• Leading the creative development process and packaging artwork approvals

• Planning and executing new product launch campaigns

• Briefing and managing external agencies and suppliers

• Ensuring consistent brand positioning across all consumer and retailer touchpoints

• Conducting post-launch reviews and identifying optimisation opportunities

• Supporting the Sales team with trade marketing initiatives and category reviews

• Working closely with Social and Digital teams to keep brand platforms current and engaging

• Tertiary qualifications in Marketing or a business-related discipline

• Minimum 2 years' experience in Brand Management

• Strong understanding of marketing principles and brand development

• Ability to leverage data, research and consumer insights to inform decisions

• Strategic thinker with a passion for innovation

• Excellent project management and execution skills

• Strong commercial acumen and business understanding

• Experience managing external agencies and suppliers

• Highly organised with the ability to manage multiple priorities

• Confident presenting to both retailers and internal stakeholders

• Intermediate Microsoft Office and Canva skills

• Outstanding written and verbal communication skills

• Strong attention to detail and a proactive approach to work

When you join us, you'll experience the following benefits:

• Hybrid working arrangement with the opportunity to work from home up to 2 days per week

• Enjoy a paid day off to celebrate your birthday

• Gain exclusive access to retail discounts

• Salary sacrificing options into your super

• Work with iconic Australian brands sold nationally

• Be part of a values-driven organisation committed to sustainability

• Join a supportive and collaborative team environment

• Onsite parking and convenient Ferntree Gully location

At Natures Organics, our values of Integrity, Respect, Accountability and Environmental Responsibility guide everything we do. If you're passionate about brands, innovation and bringing new products to market, we'd love to hear from you.

Applicants must have the right to work in Australia.