Head of Social Content

This is the dream content job.
You will turn one of the fastest-growing AI startups in Australia into the company everyone on the internet knows. You will own Fastlane's social presence end to end: TikTok, Instagram, X, LinkedIn, plus the founders' personal brands.
You will find ideas, write scripts, shoot videos, edit them, and post them. You'll be on camera, pulling the founders into videos, making skits with the team, turning product launches into content, and finding the most interesting stories to tell inside the company.
The goal is to make Fastlane the most famous company in marketing. This is a role for someone exceptional - we're aiming to be a unicorn in 18 months, and you will be a core part of that.
You:Highly creativeExceptional tasteHigh IQ + EQVery ambitiousHigh agencySomething to prove
Experience:You are great on camera, and have a great personality - smart, funny, comfortable talking to anyoneYou understand internet culture deeply and chronically know what’s working right now. TikTok, Reels, memes, hooks, formats and trends are a second languageYou are a great writer. You can turn a rough idea into a hook and script people actually finish watchingYou can shoot and edit your own content. Speed and taste are more important than perfect production ability hereYou're growing an account, or have grown one before, and can show us what you madeYou know when something feels too cringe, too polished, or just slightly offYou're comfortable making 10 things and having 9 fail if the tenth gets a million views
The role:Owning Fastlane's TikTok, Instagram, X and LinkedInShort-form video end to end: ideas, hooks, scripts, shooting, editing, captions, packaging, postingSkits, product demos, team interviews and native social formatsFounder content for Gaurav, Jock and Anish, turning what they know into content people actually want to watchResearch: daily trends and competitors across AI and startups, plus reading comments and DMs as raw material for new ideasTesting new formats relentlessly and doubling down when something worksYour own account about what it's actually like working inside FastlaneSoon, building and leading the social content team around you
You'll run Fastlane's content engine side by side with our Creative Director / Videographer, and the founders - developing ideas, planning the calendar, deciding what gets made and posted. You will own the fast, vertical, social-native side, and the Creative Director owns the cinematic, horizontal side. The strategy and schedule will be built together.
Extra details:High salary + equityAll-in schedule, in personBased in Sydney, but we travel (Bali, SF, NY)Private chef included to cover all meals + gym membership (we care about health)The most fun environment to learn, grow, and win in
To apply:Send us the best three pieces of content you've made, show us the numbers, and talk us through how it came together. We can’t wait to meet you!