Senior Advisor - Content Strategy

Division: Policy & Corporate Affairs 

Department: Strategic Communications 

Reference number: 13236 

Engagement type: Permanent

AEMO at the Heart of Energy  

AEMO is Australia’s independent energy system and market operator and system planner. AEMO’s purpose is to ensure safe, reliable and affordable energy today, and enable the energy transition for the benefit of all Australians.  Australian governments are now committed to a net zero economy for Australia by 2050 and our vision is to enable this. We have the once-in-a-lifetime opportunity to co-design the future of our energy systems, and our core values revolve around character, commitment, and connection. Join us as we contribute to this significant transition in the energy sector. 

About the role  

The Communications Strategy function is responsible for developing and implementing AEMO’s communication strategy, engaging employees and positioning the company with external stakeholders in line with and in support of the organisation’s wider strategic direction and objectives. Communications are central to establishing and maintaining AEMO’s reputation and relationships with key external stakeholders including industry, government and consumers. Effective communications are integral to AEMO’s work and drives engagement in and awareness of our programs and initiatives as we actively shape and plan for Australia’s energy future.

What you will be doing  

• Lead and continuously enhance AEMO’s enterprise narrative, message architecture, content pillars and approved language framework, ensuring a clear, consistent and audience-focused voice across the organisation.
• Develop and maintain strategic content resources, including message houses, key messages, FAQs, explainers, proof points, campaign narratives and communication toolkits for priority programs, issues and organisational themes.
• Translate complex technical, operational, regulatory and strategic information into clear, compelling and plain-English content that explains AEMO’s role, priorities, decisions and impact.
• Lead the review and refinement of high-profile communications, campaigns, executive materials, major publications and digital content, ensuring alignment with AEMO’s narrative, tone of voice, evidence base and strategic objectives.
• Govern and evolve AEMO’s library of approved language, reusable content assets and messaging resources, proactively identifying content gaps, emerging issues and audience needs to strengthen organisational communication and engagement.

What you will bring to the role  

• Bachelor’s degree in Communications, Journalism, Public Relations, Marketing, Content Strategy or a related discipline, or equivalent relevant experience.
• Extensive experience (7–10+ years) in content strategy, strategic communications, corporate affairs, editorial leadership, copywriting or digital content, with demonstrated expertise in developing enterprise narratives and complex communication programs.
• Proven ability to translate complex technical, regulatory, operational and strategic information into clear, compelling and audience-focused content, supported by exceptional writing, editing and plain-English communication skills.
• Strong experience developing and governing message frameworks, content strategies, campaign messaging, web and digital content, internal communications, stakeholder materials and reusable content assets, with a sound understanding of tone of voice, accessibility and editorial quality.
• Demonstrated ability to influence stakeholders, provide trusted strategic advice and drive consistent messaging across multiple channels and audiences; experience within the energy sector, regulatory environment or other complex, highly regulated industries is highly desirable.

In return some of our benefits to you  

• Flexible working: work from home, part time, job share, hybrid options, and additional leave options. 
• Professional development via projects, industry networks, job rotation, study assistance and more.
• Give back with up to 4 days of volunteering leave per year. 
• Reward your hard work with annual performance bonuses (subject to eligibility). 
• Embrace a healthier you with our wellness program, discounted health insurance, gym perks and our comprehensive Employee Assistance Program (EAP). 

About Our Process   

At AEMO we are committed to creating a diverse and inclusive workforce. We welcome people of all backgrounds, including people with disabilities and neurodivergence and those who identify as Aboriginal and/or Torres Strait Islander. If you have any accessibility requirements to support you during the application or interview process, simply let us know by emailing us at ******@aemo.com.au