Senior Marketing Coordinator

Cash Converters is Australia's largest second-hand retailer with affordable personal finance solutions, giving our customers the freedom of choice.

At Cashies

• Responsibility - We are clear, honest, and authentic.
• Perseverance - We show up with grit and determination.
• Equity - Everyday people helping everyday people.
• Potential - We innovate and we grow.
• Community - We do extraordinary things when we do it together.

Our Perth Head Office is seeking an experienced Senior Marketing Coordinator to deliver impactful, multi-channel marketing campaigns.

Reporting to the Senior Marketing Manager, you'll execute campaigns driving growth, engagement, and revenue-ranging from launches to in-store activity and performance analysis

About the role

• Deliver ATL and BTL campaigns including radio, OOH, print, social media, SMS, eDM and in-store activity
• Work collaboratively with agencies, store teams and internal stakeholders
• Support retail store local area marketing initiatives and store-level growth opportunities
• Measure campaign performance against key monthly metrics and deliver post-campaign reports and actionable recommendations;
• Support national campaigns, store operations activities, and collaborate with stakeholders and agencies to drive growth and engagement. and;
• Leverage customer insights, market research, and competitor analysis to support data-driven decisions and optimise marketing tactics through testing and continuous improvement.

About you

• You will hold a tertiary qualification in Advertising, Marketing, or a similar field;
• Have 3-4 years marketing experience in a B2C marketing role
• Experience in using web analytics tools such as Google Analytics, and direct marketing platforms such as Hubspot, SMS Central,or similar;
• Demonstrated experience setting up, managing and optimising paid social campaign in Meta.
• Demonstrate a strong understanding of core concepts including tagging, GTM, UTMs, and goal tracking;
• Practical experience with SharePoint and CMS platforms (e.g. Sitefinity, EPiServer), with the ability to learn new systems quickly; and
• The ability to manage competing priorities and work autonomous

What's on Offer

• Modern central Perth location, just minutes from major train and bus stations.
• Flexible working arrangements are available.
• Exclusive access to 'Cashies Rewards' featuring discounts and cash-back offers from over 400 retailers.
• Training Provided with real career development opportunities
• Paid Parental Leave.
• Salary Packaging for a Novated Car lease available.
• Health Insurance Discounts
• 30% Instore Discount.
• Plus, access to our Wellness Activities: Move, Munch, Money and Mind.

We will start shortlisting for this position right away!

So, keep your phone nearby! You could be hearing from us soon.

Founded in 1984 in Victoria Park, WA, Cash Converters has proudly grown from a humble homegrown Australian business into a leading name in the retail, pawnbroking, and personal finance industry. Over the past four decades, we've expanded our reach, celebrated 40 years of success and become an ASX-listed international company operating in 15 countries.

Cash Converters supports diversity, inclusion and equal opportunity. We encourage people of all cultures, backgrounds, gender, age, sexual orientation and abilities to apply.