Sales Director

About Le Creuset

At Le Creuset, every dish begins with a story - and every story begins with people. Since 1925, we’ve brought generations together around the table, transforming everyday meals into cherished memories. Our legacy is built on colour, craft, and a deep passion for innovation - shaped as much by our iconic products as by the people who bring them to life. We’re not just creating cookware; we’re creating moments that last a lifetime. If you’re inspired by heritage, driven by creativity, and ready to shape the future of the kitchen, we’d love to welcome you into our story.

About the role

Our Commercial Director will be responsible for driving the organisation's commercial strategy across both Retail and Third-Party Retail channels to maximise revenue, margin, and market share. This role ensures that both business units operate in alignment with the company's broader strategic objectives, while delivering sustainable growth and a consistent brand experience.

Key responsibilities

• Develop and own the commercial strategy for Retail and Third-Party Retailers channels, ensuring alignment with overall corporate objectives.

• Identify market opportunities, emerging trends, and risks to drive long-term sustainable growth.

• Lead annual commercial planning, including budgeting, forecasting, and multi-year growth roadmaps.

• Shape channel strategies that balance revenue growth, profitability, and brand equity.

• Oversee the performance of the Retail network, ensuring delivery of sales, margin, and operational KPIs.

• Lead initiatives to improve store productivity, customer experience, conversion, and average transaction value.

• Oversee relationships with key majors and personally manage the David Jones account.

• Drive joint business planning, including category growth initiatives, distribution planning, and promotional calendars with the National Key Account Managers.

• Set commercial targets and KPIs for Retail and Wholesale teams, ensuring robust performance monitoring and reporting.

• Lead, coach, and develop Retail and Wholesale leadership teams to drive high performance and accountability.

About you

• A relevant degree and/or professional qualification in Sales, Marketing, Economics or Business Administration.

• Proven experience in a senior Sales or Commercial leadership role, ideally within the retail industry.

• Excellent relationship building and management skills based on in-depth knowledge and past commercial experience.

• The ability to develop and enact short, medium and long-term business growth strategies.

• The ability to build and lead effective cross-functional teams.

• Excellent written and verbal communication skills to prepare proposals, present ideas and convince others.

• Experience of successfully leading and managing change, translating organisational ambitions into real and measurable achievements.

• Strong commercial acumen and a tough negotiator who can identify commercial opportunities and realise their potential.

• Ability to plan strategically, build consensus and project the Company's vision.

• Ability to provide visible and supportive leadership and foster a positive work environment through empowering, enabling, motivating and developing others.

Why Join Our Table?

At Le Creuset, you will find your seat at our table, which is as colourful as our cookware and rich in history. Our table is grounded in our values: Passion, Integrity, Excellence, Innovation and Teamwork. 

Every talent will add flavor. Every idea brings colour. And every day is a chance to create something that lasts. With the passion you bring, you become part of a timeless legacy, one that brings people together around food, stories, and meaningful shared moments. 

We welcome applications from all qualified candidates, regardless of gender, age, disability, sexual orientation, religion or belief, marital or civil partnership status, race, ethnic or national origin. We are committed to creating an inclusive workplace where everyone feels valued, respected, and empowered to reach their full potential.