Communications Channel Specialist

About the RACP  The Royal Australasian College of Physicians (RACP) connects, represents, and trains physicians and trainee physicians across Australia and Aotearoa New Zealand. The RACP provides services to support the delivery of training, continuing professional development, and health policy and advocacy to medical health professionals. 

Our Values  Accountable | Collaborate | Indigenise and Decolonise | Lead the way | Respect 

Why Join Us?  As part of our team, you will be offered a competitive remuneration salary and access to some amazing benefits including a flexible hybrid work model, additional paid leave between Christmas and New Year, paid parental leave, free annual flu vaccinations, professional development opportunities, access to our Employee Assistance Program, special corporate discounts and more! To view all our benefits, visit www.racp.edu.au/about/careers-at-racp.

Our 3-2-1 Hybrid Working Model

• 3 days from anywhere in Australia or Aotearoa New Zealand per week,  
• 2 days from an RACP office location per week,  
• 1 of the two days per week in office spent with your team.  

The Role The RACP is undertaking a broad program of change to redesign training programs, uplift workforce capability, and implement enabling technologies. Central to this is Project TRELLiS, the College’s flagship digital transformation initiative, reimagining member experience while improving operational efficiency, employee experience and reducing cost to serve.

This role is a 3 month fixed term contract, the Communications Channel Specialist's primary responsibility is to develop a college-wide digital communications plan aligned to organisation and member experience outcomes. 

Accountabilities: 

• Develop a college wide digital channel strategy, defining the role of key channels, content types and how channels work together to support clarity, engagement, trust and adoption across the RACP
• Define channel principles, standards and guardrails to improve consistency, reduce duplication and enable more coherent, member‑centred communications across programs and business unit
• Develop a detailed plan of future-state communications for key audience groups, including mapping them to digital channels. This includes identifying potential communications journeys and triggered communications. 
• Use an already completed audit of current communications to assess effectiveness, duplication and value, and identifying communications to simplify, retire or redesign.
• Build and maintain a deep understanding of RACP audiences through analysis of behaviours, needs and journeys, supported by interviews, workshops and other engagement activities as required.
• Contribute to the planning and design of automated communications journeys, including segmentation and trigger based communications, working with Communications, Digital and Platform teams to ensure alignment with college wide standards

The successful candidate will have:

• Essential • Minimum 7 years’ experience in digital communications or channel planning roles
• Proven experience delivering digital channel strategies that optimise communications
• Designed and executed end-to-end digital communication plans aligned with organizational and experience goals
• Ability to provide specific, granular and implementable recommendations as part of communications planning and journey design 
• Strong capability in translating complex  inputs into clear, concise and implementable recommendations
• Proven ability to operate effectively in environments with evolving information and competing priorities
• Highly developed stakeholder engagement and partnering skills IT Capabilities Date: March 2026 Reviewed by: Digital Program Manager, TRELLiS
• Microsoft Office Suite
• SharePoint and collaboration platforms
• Experience with presentation, document design and digital content tools

  To apply, please send your resume and short cover letter 
  We will be shortlisting candidates as applications are received, and the advertisement may close prior to the listed end date if a suitable candidate is identified