Marketing Specialist

About the role

Boloni Sydney delivers premium custom joinery solutions for luxury residential projects across Sydney. Specialising in bespoke kitchens, wardrobes, feature wall panels and complete home interiors, we provide end‑to‑end services from design consultation through to professional on‑site installation. We are seeking an experienced Marketing Specialist to develop and implement local marketing initiatives, strengthen brand awareness, generate qualified project enquiries and support the continued growth of our business.

Key responsibilities

• Develop and implement marketing strategies and campaigns to increase brand awareness and generate qualified project enquiries for Boloni's custom joinery, kitchen and interior solutions.

• Manage digital marketing and social media activities across Instagram, Xiaohongshu and the company website, including content planning, SEO and paid digital advertising.

• Develop marketing content and materials, including social media content, website content, project case studies, brochures and promotional materials.

• Conduct market and competitor research within the Sydney residential, interior design, cabinetry and renovation sectors, and analyse campaign performance and marketing data.

• Maintain and strengthen Boloni's local brand presence by adapting brand messaging and marketing content to the Australian market and ensuring consistency with brand guidelines.

• Coordinate showroom and offline marketing activities, including promotional events, industry networking and collaborations with architects, designers, builders and other trade partners.

• Collaborate with sales, design and project teams to promote completed projects and client success stories, while coordinating external creative suppliers, marketing budgets and campaign performance.

About you

• Bachelor's degree in Marketing, Communications, Business, Management or a related discipline.

• Minimum 2 years of relevant marketing experience.

• Experience in digital marketing, social media marketing, content development and lead-generation campaigns.

• Strong bilingual written and verbal communication skills in English and Mandarin.

• Strong organisational, communication and stakeholder-management skills.

• Experience in residential construction, interior design, property or related industries will be highly regarded.

About us

Boloni Sydney delivers premium custom joinery solutions for luxury residential projects across Sydney. Specialising in bespoke kitchens, wardrobes, feature wall panels and complete home interiors, we provide end‑to‑end services from design consultation through to professional on‑site installation.

Benefits

• Permanent full-time employment with competitive remuneration.

• The opportunity to work with an established premium home-design brand.

• Exposure to high-end residential interior, custom joinery and renovation projects across Sydney.

• Collaborative and supportive working environment.