Technical SEO & AI-Driven Content Intern

About BetterCareMarketBetterCareMarket is an Australian online retailer providing healthcare and independent living products that help people live more independently and confidently.Our range includes practical medical supplies, mobility aids and solutions for people living with long-term conditions such as diabetes, arthritis, incontinence and respiratory conditions. As an NDIS provider, we also work with carers, healthcare professionals and patient associations to make accessing the right products easier.Check us out here- https://www.bettercaremarket.com.au/
About the internshipWe're looking for a Marketing, Digital Marketing, Communications or IT student who has almost completed their degree, or a recent graduate, to join us as a Technical SEO & AI-Driven Content Intern for 4 months.This role combines technical SEO, on-page optimisation, keyword research and content development for an established Australian eCommerce website.You'll work alongside our marketing team, external SEO specialists and web developers, so you'll get to see what happens between finding an SEO issue, deciding how to fix it and actually getting the change implemented.You'll also explore how AI can be used intelligently across SEO and content, helping with research, analysis and content development while keeping accuracy, quality and human judgement at the centre of the process.
What you'll be working onSupporting technical SEO audits and following identified issues through to resolutionIdentifying issues involving canonical tags, metadata, headings, indexing and crawlabilityOptimising page titles, meta descriptions, headings and on-page contentConducting keyword and search-intent researchMonitoring keyword rankings and organic search performanceImproving internal linking and identifying opportunities within the website structureFinding duplicate content, keyword gaps and pages with optimisation potentialUsing Google Search Console and GA4 to understand organic performanceWorking with SEO specialists and developers to coordinate technical improvementsResearching and writing SEO-focused blogs, buying guides and educational contentUsing AI tools to support research, content development, optimisation and SEO analysisReviewing and refining AI-assisted content to ensure it remains accurate, useful and consistent with our brandOptimising existing product, category and informational pagesConducting competitor and content-gap researchTracking SEO activity so we can understand what has changed and what impact it has hadBecause BetterCareMarket operates in healthcare, accuracy matters. You'll learn how to combine SEO and AI with responsible content practices, creating content for real people rather than simply writing for an algorithm.
What we're looking forWe're looking for someone who already understands the basics of SEO and is keen to apply that knowledge to a real eCommerce website.Ideally, you'll:Have strong writing and communication skills in excellent EnglishUnderstand the fundamentals of keywords, title tags, meta descriptions, H1s and internal linkingBe interested in technical SEO, content strategy and eCommerceBe curious about AI and how it can be used effectively within SEO and content workflowsEnjoy research, writing, data and problem-solvingBe comfortable working with spreadsheets and website performance dataHave strong attention to detailBe proactive and willing to investigate why something isn't performing as expectedBe comfortable working independently while communicating clearly with the wider teamExperience with Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, Ubersuggest, Magento or similar platforms is a bonus. We don't expect an intern to know all of them.
What's in it for you?You'll work on SEO for a live Australian eCommerce website with real rankings, traffic, technical issues and business priorities.You'll gain practical experience across technical SEO, content, keyword research, analytics and AI-assisted workflows while working alongside marketing, SEO and development.You'll be able to see projects from identifying an opportunity to implementation and measurement, giving you real work and results to talk about in future interviews and add to your portfolio.And because we're a small team, you'll have room to ask questions, test ideas and make a meaningful contribution to how we approach SEO and content.
Practical detailsDuration: 4 months, 4–5 days per weekLocation: Sydney, NSW – hybridOffice attendance: At least 3 days per weekRemuneration: Unpaid internship; local travel costs coveredVisa requirements: Valid Australian work rights for at least 12 months
How to applyApply directly through LinkedIn with your CV. Shortlisted candidates will be contacted with details for the next stage of the application process.