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Clinigen
The Specialist Sales Representative's responsibility is to actively manage the sales territory, key customer relationships and activities, support marketing activities, identify customer trends and opportunities, to a…
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About the role
The Specialist Sales Representative's responsibility is to actively manage the sales territory, key customer relationships and activities, support marketing activities, identify customer trends and opportunities, to achieve/ exceed territory sales targets. The role will focus primarily on designated specialties (ie: Rheumatology) in the sales territory, with a corresponding secondary aligned pharmacy channel focus to support the sales of the product. There will also be a split focus later for Paediatrics to support another product at launch, on the specific territory.
Key Responsibilities
Strategic Territory Planning and Management
Engage with HCP'S, Clinical Nurses, and Nurse practitioners in Key Hospitals through face-to-face appointments, Department and MDT meetings, to provide disease and product education / awareness Develop annual strategic territory action plan and strategy for assigned products, revised quarterly Identify and engage with KOL's to achieve advocacySecondary focus on pharmacy channel and support to ensure sales successFollow through on customer commitments and requests promptlyMeet or exceed agreed reach and frequency targets with key HCPsMonitor key financial areas including the recording of monthly sales and expenditureMaintain knowledge and understanding of therapy area to transfer into reasonable strategies and support future activitiesUse strong technical knowledge and sales skills to build confidence in brand and LinkAttend relevant trade events nationally and on territoryAttend local and international congress to support Link business where applicable
Data Analytics, Budget Control, Forecasting and Reporting
Meet/ exceed sales and growth targets and deliver budgeted revenueForecast sales with management and track against target by sales territory and report as requiredOperate within the allocated expense budget for the assigned territory, actively track spend and report actual expenditure vs budgetAnalyse and interpret key data to identify market trends, exceptions and correlations in collaboration with management
Customer Relationship Management (CRM)
Establish rapport and professional relationships with relevant customers on territoryMaintain field activity for reach and frequency targetsReport customer activity in the Veeva CRM system in a timely manner and maintain accurate customer profiling as requiredProfiling and segmentation via CRMCreate pre-call plans and post call objectives in CRM system
Team Collaboration
Work in a cross functional team to achieve shared goalsCollaborate with commercial team to for events, meetings, communications, presentations and reportsEngage with colleagues and manager to share knowledge, market intelligence and best practisesCollaborate effectively with Link staff to facilitate open and honest communication Contribute to strong cross functional relationships, specifically; Finance, Customer Service, Regulatory, Quality, Medical and Distribution to support the execution of set objectives
Knowledge and Compliance
Maintain a current and comprehensive knowledge of relevant Link, Medicines Australia Code of Conduct, competitors and general productsAttend industry conferences of relevant therapeutic areas to expand knowledge and communicate key findings to greater teamUnderstand the issues affecting HCPs prescribing Link products and patients who use them, to improve HCP interactionsPromptly notify all adverse reactions for Link's products as per mandatory pharmaco-vigilance proceduresMaintain up-to-date knowledge of industry trends, regulations, current publications and clinical data through formal and self-directed learning to remain knowledgeable on disease state and marketMaintain up-to-date knowledge of Link's standard operating procedures and policies and ensure compliance at all timesContribute to a Quality-focused mindset; Quality is everyone's responsibility. Ensure every team member has the opportunity to work in a safe and health work environmentCarry out your duties in adherence to GXP regulations Ensure your Company related activities comply with relevant Acts, legal demands and ethical standards
Administration
Complete required admin within designated timeframes (e.g. monthly reports, expenses, call reporting)Ensure filing and documentation is up-to-date and compliant with standard processes and formatsParticipate in internal meetings as neededCommunicate with staff and management effectively and professionally using proper channels
Requirements
Sales Experience in Rheumatology / Dermatology or Paediatrics highly favorableTertiary qualification in science, health or business fieldsCompletion of Medicines Australia Continuing Education ProgramDemonstrated stakeholder engagement and relationship building skills A proven record in business planning with demonstratable sales successDemonstrated local experience as a Hospital Specialist Representative/Key Account Manager with specialty medicines focus. Highly organised with an ability to self-motivate and work autonomouslyCurrent driver's license and reliable vehicle
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