Paid Media Specialist

Paid Media Specialist | Sydney
About the roleWe are looking for an experienced Sydney-based Paid Media Specialist to join our agency team. You are super data-driven, and will be working across a number of high-profile customers, leading strategy, planning and best-in-market implementation of digital campaigns across Paid Search and Paid Social channels.
As an important member of our Digital Performance Team, with strong B2B Paid Media Management hands on experience, you will be responsible for executing and optimising paid media strategies to meet client objectives, including spend efficiency, CPA, ROAS, and overall revenue or business growth.
You will manage creative implementation, budget allocation, pacing, and performance reporting to clients, using data-driven insights to maximize impact. Balancing multiple accounts, you will prioritise work based on business value, client needs, and strategic goals while ensuring seamless execution and collaboration across teams and all responsibilities.
Our company culture (see our website) is built on one team, authenticity, courage, responsibility, and a growth mindset. We know our client's success results in our success. We hire people who are smart, talented, get things done, are infinite learners, and not an ars*hole!
What the Role Entails:1. Campaign Strategy, Execution, and OptimisationOwn and manage customer program success, ensuring data-driven decision-making.Recommend and Conduct A/B testing on copy, creative, lead forms, and user journeys.Implement, optimize, and experiment with ad formats and platforms to maximize ROAS.Align paid media strategies with client objectives, collaborating with creative, analytics, and account management teams.
2. Performance Monitoring and ReportingEnsure accurate campaign tracking, reporting, and insights delivery.Build and communicate client and industry benchmarks.Provide timely and data-driven recommendations for campaign improvement.Manage budget pacing and adjust allocations based on performance data.
3. Client Relationship Management & CommunicationFoster strong client relationships through regular updates and proactive issue resolution.Educate and present to clients on paid media strategies and performance metrics.Deliver clear performance reports, explain results, and provide strategic recommendations
4. Lead on AccountOwn and optimise paid media strategy to meet client goals (spend, CPA, ROAS, growth, revenue).Fully manage budget allocation and pacing.Prepare and present reports internally and to clients with confidence.Oversee task distribution and quality control between lead and supporter roles.Foster strong collaboration within the client team.
5. Supporter on AccountQuality-check lead’s work and ensure high standards in reports and presentations.Analyse account performance, providing insights and recommendations.Complete tasks on time with attention to detail.Actively contribute as a reliable and engaged team player.
What We’re Looking For:Must be based in Sydney, AustraliaAt least 2-3 years of experience managing Google Search campaigns, supported by Google Ads and Google Analytics certificationsAt least 2 years experience in managing LinkedIn ads and Account Based Marketing ProgramsExperience in at least 2 other social paid channels including Facebook, Instagram, X (Twitter), YouTube, TikTok, and/or Amazon AdsProven experience managing campaign budgets, performance optimisation, analytics, tracking, and reportingStrong understanding of digital and social media advertising principles and best practices.Experience leading multi-channel or cross-functional client projects from planning through executionConfident presenting campaign strategies, performance results, insights, and recommendations to clients and stakeholdersPrevious client-facing experience with the ability to build trusted relationships (highly regarded)Strong analytical and problem-solving skills with exceptional attention to detailExcellent written and verbal English communication skills, with strong interpersonal and relationship management abilitiesHighly organised, proactive, and able to take projects from conception through to successful implementationComfortable working in a fast-paced environment with an agile and flexible mindsetFamiliarity with Google Workspace, Slack, and Asana is advantageousEager to learn, embrace new challenges, and continuously develop professionallyPassionate about achieving outstanding results for clients and the business
Digivizer follows a hybrid work arrangement. You will primarily work from home (typically 3-4 days per week), with a minimum of 3 in-person days per month at our Sydney CBD office.
We are a BYOD (Bring Your Own Device) company.
About DigivizerDigivizer is a Digital Marketing Insights Technology company with a world class platform helping businesses get more from their digital marketing spend. Digivizer also offers a highly specialized end to end digital marketing agency services. Digivizer is a top ad, tech, and agency partner to all the major social, search and web platforms including Google, Meta, TikTok, Microsoft, Amazon, and Shopify. We are the first and only LinkedIn Marketing Partner in Australia.
Digivizer is a growing company, with its own SaaS Digital Marketing insights technology designed to help every business grow. Digivizer is a fun, creative, innovative culture. Our headquarters is in Sydney however we serve a number of multinational brands and are expanding internationally.
Working with the world's most well known brands and some of the most exciting start-ups, growth companies and SMBs, this is an opportunity to join our Digital Performance Team within our Agency and grow our agency services customers’ business, their success, and our own.
To applicants:We appreciate your time in applying however will only be able to get in touch with our shortlisted candidates.
No Agencies please.Digivizer is an Equal Opportunity Employer