Senior Business Development Manager

Job Description

This is a remote position.

Demonstrate strong discovery and consultative selling skills by understanding client challenges and identifying opportunities where Farron can add genuine value.Qualify opportunities effectively to ensure time is invested in prospects that align with the company's services, target industries, and commercial objectives.Execute consistent outbound activity across multiple channels including phone, email, LinkedIn and networking, maintaining disciplined follow-up to maximise conversion opportunities.Identify, research, and engage prospective clients through targeted outreach, networking, referrals, and strategic account-based selling.Develop a strong understanding of Farron's services, market research methodologies and participant recruitment processes to confidently position solutions and set appropriate client expectations.Build and maintain strong relationships with senior decision-makers, with an initial focus on research agencies before expanding into FMCG, banking, finance, insurance, and other target industries.Collaborate closely with the Sales Lead and internal stakeholders to establish effective business development processes and a smooth handover of qualified opportunities to the sales team.Achieve and exceed business development targets, including client acquisition, outbound meetings, revenue generation, and conversion goals.Identify new business channels, referral opportunities, and strategic partnerships that contribute to sustainable growth and increased market visibility.Monitor industry trends, competitor activity, and client challenges to uncover commercial opportunities and provide valuable market insights.

Requirements

3+ years of experience in Business Development or Sales, preferably in a B2B environment. Demonstrated success in outbound business development, including prospecting, lead generation, cold outreach, and converting opportunities into long-term client relationships.Proven ability to meet or exceed sales and revenue targets, with experience managing a sales pipeline from prospecting through client onboarding and account growth.Excellent communication, presentation, negotiation, and stakeholder management skills, with the ability to confidently engage and influence senior decision-makers.Highly self-motivated with a strong hunter mentality, demonstrating resilience, commercial curiosity, strategic thinking, and the ability to work independently in a fast-paced, evolving environment.Demonstrates professionalism, integrity, accountability, and a collaborative mindset, with a commitment to continuous improvement and building long-term partnerships that align with the organization's core values.Experience in market research, fieldwork, or consumer insights (agency-side or client-side) is highly valued, even without direct experience selling into the Australian market, as you'll already understand the industry, terminology and sales cycle.Comfortable using a CRM to manage pipeline, follow-ups and reporting. Full training is provided on Farron's internal CRM (JOT), prior experience with JOT specifically isn't expected, as very few companies use it.

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