Marketing Coordinator (Design & CRM)

About the role

A newly created position, and the first addition to the group marketing team. You would run the day-to-day marketing delivery across three training brands: producing the creative, coordinating the activity, and administering the CRM the brands run on.

Hands-on creative production and general marketing delivery form the largest part of the job and the capability we are primarily hiring for. CRM administration sits alongside it and is highly regarded.

You would report directly to the group Marketing Manager, who holds strategy, CRM architecture and budget decisions. Web development, paid media and SEO are delivered with external specialists. This is a hands-on production and day-to-day delivery role. Full-time and permanent, based in our Osborne Park office.

Key responsibilities

• Produce artwork and collateral across the brands: digital and print, campaign assets, course collateral, signage and event material

• Rebuild assets, templates and collateral as brands transition

• Keep brand-consistent template libraries so recurring production is repeatable rather than rebuilt each time

• Coordinate marketing activity across the brands, from scheduling and tracking through to publication

• Build, test and deploy EDMs and campaign emails, and keep lists and platform hygiene in order

• Schedule and publish organic social content, and maintain Google Business Profile listings

• Brief and QA website and technical work with our suppliers, and keep routine reporting and the asset libraries current

• Book events, expos and activations: bookings, artwork, collateral, and logistics

• Day-to-day CRM administration: user access, fields and properties, new course set-up, lists and workflow requests

• Maintain data quality: segmentation, list hygiene, consent and suppression handling

What you would bring

Essential

• Graphic design and creative production experience, working to an established brand system across digital and print, with work you can show us. Our templates are built in Canva (Adobe Creative Suite also available as required), so that is the production environment. Adobe Creative Suite or comparable is welcome. Design judgement matters more here than the software.

• Marketing coordination experience across multiple brands or stakeholders

• Proven ability to run concurrent deadlines and keep work moving without daily direction

• EDM production experience in a marketing automation or CRM platform

• Experience coordinating suppliers or agencies: briefing, proofing, QA and follow-up

Highly regarded

• Hands-on CRM administration: fields and properties, lists, segmentation, workflows and data hygiene. HubSpot is an advantage, and experience in a comparable platform transfers

• Experience through a brand transition or rebrand

• Vocational education and training, or another compliance-governed sector experience. Familiarity with student management systems such as aXcelerate is a bonus.

Benefits

• Permanent, full-time position based in Osborne Park office with free parking nearby and easy access to public transport

• A broad brief across three brands, with day-to-day ownership of production and the marketing systems behind it

• Live brand transitions and a CRM build-out to work on

• A direct working relationship with the group's Marketing Manager

About us

Coex Training, Greenhouse Education, EIM Training & EIM International form part of the Coex Group. All three are registered training organisations, and marketing runs at group level across them, which is why this is one role covering all three brands rather than three separate ones.

What to include with your application

Along with your CV, please just provide the following and please don't provide a cover letter:

• Design work: A portfolio link or three examples of work you personally produced. If your work is confidential, briefly describe the work and your contribution instead.

• CRM experience: Briefly tell us which CRM or marketing automation platforms you have worked with and the types of administration you have handled — for example fields/properties, lists and segmentation, workflows/automation, imports and data hygiene, consent/suppression, reporting or user permissions.

• One CRM example: In 150 words or fewer, describe one change you personally made in a CRM or marketing automation platform, including the platform used, what you changed and how you checked it had worked.

You do not need to have experience across every CRM activity listed above. HubSpot experience is an advantage, but relevant experience with other CRM or marketing automation platforms is also valued.