Senior Sales

The Role

SNI (the Sports Nutrition Institute) is looking for a Head of Sales to own enrolment growth across our flagship Graduate Certificate program & newly developed Graduate Diploma Programs. This is a player-coach position: you sell, you close, while having part-time support behind you who can aid in some admin & setting. Senior assessors are available for technical support on high-stakes close calls.

You'll report directly to the Managing Director and carry clear, measurable targets: grow annual Grad Cert enrolments from a baseline of 200 to a target of 260 (with stretch performance at 300+) and establishing our Graduate Diploma program. We generate ~1200-1500 inbound leads annually with 0 outbound presently. You will be responsible for establishing, managing & maintaining multiple outbound channels.

The Label

Our entire sales process is built on The Label. It's a foundation principle, not a technique: we get each prospective student's label, work out whether they're a fit based on it, and only then do we sell.

Before you apply, watch this video on it: https://youtu.be/Ls4xAlNUXsg?si=sQ73l-NMtw74STEz

That video is our founder running through the Label process. Your job is to get better at The Label than he is. If watching that video makes you think "I could beat that," you're the kind of person we want to talk to.

Location and Work Arrangement

This is a hybrid role based at our Banyo office, with a minimum of 25 hours per week on site. Expect a heavier on-site presence during onboarding while you get across our programs, systems, and team.

What You'll Own

• Personal selling and outbound development across four intakes per year

• Sales infrastructure and pipeline visibility for the Graduate Diploma channel, where assessors and mentors drive conversion under your system oversight

• Day-to-day direction of your admin support

• Conversion rate tracking and reporting to the MD

How You're Paid

We publish our comp structure because we think transparency is a selling point, not a risk.

• Base salary of $85,000 plus superannuation

• Per-intake commission on Grad Cert enrolments, tiered from $40 to $140 per enrolment, paid in two instalments per intake

• Annual bonus of up to $18,000 based on full-year Grad Cert enrolments

• Annual Graduate Diploma supervision bonus of up to $12,500

• Target OTE of $130,000 to $150,000 in years one to two, with an A-player ceiling of $160,000 to $175,000

• Full written comp plan provided during the interview process, including tier tables, payment timing, and review clauses

You'll Thrive If You

• Close consistently and personally, not just manage others who do (we want a leader who does the work, not an armchair expert who tells)

• Watched the video and immediately started thinking about how you'd run The Label better

• Treat an enrolment window as a retention responsibility, not just a sale

• Build systems that make pipeline visible without being asked

• Bring agency, resourcefulness, and responsibility to how you run your patch

• Understand that sales is both a volume of connection & quality of connection game - without either you won't succeed.

Candidates Must:

• Have at least 2 years online sales experience (preferably in zooms, teams, or google meet settings & experience with auto/powerdialers)

• Have at least 1 year outbound sales experience

• Have at least 1 year experience within the Fitness & Nutrition industries

• Be familiar with the vocational education sector & it's compliance requirements

• Experience leading (from a results perspective) a sales team (not just managing one)

About SNI

The Sports Nutrition Institute of Australia (SNI) is the only education provider to create and deliver the nationally accredited Graduate Certificate in Sports Nutrition (with a graduate diploma in pilot programs).

Our mission is to create ethical, evidence-based professionals who thrive in real-world settings, advance the industry, and safeguard the public. Every enrolment you close feeds that chain.

Learn more about us at: www.sportsnutrition.edu.au

**Candidates to include Linkedin or IG profiles as reference.