Sales Representative – Wholesale Food (Wagyu / Hospitality)

Lux Wagyu House is a premium Wagyu wholesaler based in Western Australia, supplying restaurants, butcheries, and hospitality businesses.

Our sales approach is relationship-driven, process-led, and team-supported.
We do not operate aggressive commission-based selling. Instead, we focus on long-term partnerships, strong product knowledge, and disciplined execution.

We are currently a Sales Representative to join our growing team.

This role focuses on both acquiring new customers and managing ongoing relationships, supported by a dedicated office administration team.

You will be responsible for:

• Identifying and approaching new restaurants and butcheries

• Conducting in-person visits to introduce Lux Wagyu House products

• Building and maintaining long-term customer relationships

• Managing follow-ups, re-orders, and ongoing account care

• Coordinating product trials and orders in line with company guidelines

Order processing, stock coordination, pricing approval, and internal administration are supported by our office team, allowing you to focus on customer engagement and sales activity.

This is a salary-based role with structured systems, training, and clear expectations.

• Prospect and onboard new hospitality customers

• Maintain and grow existing customer relationships

• Conduct regular in-person visits and follow-ups

• Introduce products and coordinate samples according to company SOP

• Accurately record all customer interactions, notes, and updates in the company CRM

• Ensure customer details, preferences, and follow-up actions are kept up to date

• Work closely with office admin and operations teams

• Follow internal sales procedures, credit rules, and escalation processes

Performance is measured on consistent activity, data discipline, and quality execution — not just revenue.

KPIs may include:

• Number of new customer visits and introductions

• Quality and consistency of follow-ups

• Customer engagement and relationship development

• Timely and accurate CRM entry for all customer interactions

• Completeness and accuracy of customer records

• Adherence to internal sales SOPs and reporting requirements

• Professional conduct and teamwork with internal departments

Clear expectations, feedback, and guidance will be provided during onboarding and probation.

This role suits someone who:

• Is confident approaching new hospitality customers

• Is comfortable speaking with chefs, owners, and managers

• Enjoys relationship-based B2B sales rather than hard selling

• Is organised, reliable, and comfortable using CRM systems

• Communicates clearly and professionally

• Is happy working within defined rules (pricing, credit, reporting)

• Values structure, accountability, and long-term growth over commission chasing

Experience in hospitality, food supply, FMCG, or B2B sales is highly regarded.

• Stable salary-based position

• Office administration support for sales operations

• Clear structure, onboarding, training, and expectations

• Staff purchase benefits, including discounted access to Wagyu products

• Regular opportunities to taste and learn Wagyu products as part of product training

• Long-term role in a premium, growing food business

• Opportunity to participate in future team-based rewards once the sales team is fully established and performing

Lux operates under strict internal processes to protect customers, pricing, and supply.
CRM usage and accurate record-keeping are mandatory parts of this role, not optional.

This position is best suited to candidates who value structure, professionalism, accountability, and consistency.

Please apply via SEEK with:

• Your resume

• A short cover note explaining why a structured, salary-based sales role suits you

For any role-related enquiries, please contact:
Jeffrey Hui
📧 ******@luxwagyuhouse.com.au
📞 0416969***