Manager, Sales & Marketing

We are seeking a dynamic, commercially astute Sales & Marketing Manager in Perth who thrives in a fast-paced, project-driven environment to spearhead end-to-end strategies and high-impact project launches across our development portfolio.
Responsibilities:
Sales Strategy & Pipeline ManagementLead the successful launch and sell-down of existing project(s) within the contract periodDevelop and execute comprehensive sales strategies for each project, from pre-launch to settlementSet and manage sales targets, forecast revenue, and report progress to senior leadershipOversee the sales pipeline and CRM system, ensuring data integrity and timely follow-upNegotiate and manage relationships with selling agents, buyers, consultants, and channel partnersMonitor market conditions, competitor activity, and pricing to inform strategy and product positioning
Project Launches & CampaignsBased on approved targets, lead the planning and execution of project launches, including launch events, EOI campaigns, and VIP previewsCoordinate with project teams to align sales timelines with construction and planning milestonesManage launch budgets and ensure campaigns are delivered on time and within budget
Marketing & BrandOversee the development and delivery of all marketing collateral, including brochures, renders, display suites, and digital assetsManage digital marketing channels including SEO, SEM, social media, email campaigns, and property portalsBrief and manage external creative agencies, photographers, and production vendorsMaintain brand consistency across all touchpoints and ensure alignment with the company’s brand positioning
Team LeadershipLead, mentor, and performance-manage a small sales and marketing teamFoster a high-performance, client-centric culture within the teamCoordinate with conveyancing, finance, and construction teams to ensure seamless buyer experience from contract to settlement
Qualifications:Bachelor’s Degree in Marketing/Business Administration/Property Management or equivalent.Total Work Experience: 7 to 10 years of total working experience.Total Relevant Experience: Minimum 4 years in property sales/marketing, with at least 2 years specifically in an off-the-plan/new development context.Proven track record in managing project launches and hitting sales targets. Experience working directly in-house for a property developer is highly preferred.Strong knowledge of the Perth residential market, buyer demographics, and channel landscape. An established network of buyers, agents, and SMSF/investor channels in WA is a major advantage.Skilled in running digital campaigns, managing agency relationships, and using property platforms (REA Group, Domain). High proficiency in CRM systems and sales reporting tools.High attention to detail with pricing schedules, contract documentation, FIRB requirements, off-the-plan contract structures, and sunset clause obligations.A results-oriented, data-driven creative thinker with strong commercial acumen. Collaborative, resilient, and highly skilled in negotiation and stakeholder management. Post-graduate qualifications are a plus.