Digital Content & Social Media Coordinator

Are you the one who sees it before everyone else?

You know the feeling. You're scrolling, and you spot it. The hook, the sound, the angle, three days before it blows up everywhere else.

Here's the thing: most people can consume trends. You can translate them. Into a reel that stops the scroll. Into a caption that sounds like a person, not a press release. Into a brand that people actually want to know, follow and trust.

That instinct? That's rare. And it's exactly what we're hiring for.

About the Abode group of companies

We're not one brand! Abode New Homes builds great quality homes. Abode Property Management sells and manages real estate. Which means you're not stuck telling one story on repeat. You've got display homes, live builds, client handovers, tenant wins, market insights, behind the scenes chaos and the occasional joy of customers moving into their brand new home or tenants moving into their new rental property; it's all fair game.

Most companies would kill for that much raw content. We just need someone hungry enough to go and get it.

The Role

This isn't a "post twice a week and hope" job. This is you, owning our digital footprint across both brands, across every platform that matters, from the first spark of an idea to the comment you reply to at any time because someone asked a great question.

Real talk: if you need a content calendar handed to you every Monday, this probably isn't your role. If you're the person who's already thinking three ideas ahead, keep reading.

What you'll actually be doing:

• Creating scroll-stopping content, photo, video, short-form, for two distinct but connected brands

• Filming and editing on-site and in our podcast room: live builds, completed homes, property management moments, events and activations

• Building and running a content calendar that actually gets used: scheduling platforms, best practice, no last-minute scrambles

• Growing our presence across Instagram, TikTok, Facebook, LinkedIn and YouTube, not just showing up, but showing up well

• Owning community management, replying to comments and DMs like a human, not a call centre script

• Tracking performance and sentiment, and telling management what it actually means (not just "engagement is up")

• Spotting content opportunities before anyone asks you to, on site, at events, in everyday moments most people would scroll past

• Improving our website and website SEO and GEO, so our digital presence works as hard as our content does

• Helping grow and maintain our CRM, because a strong digital brand and strong client relationships go hand in hand

Who You Are

You don't need a marketing degree to be brilliant at this. You need instinct, initiative, and the kind of energy that makes people want to hand you the keys and get out of your way.

• Chronically online, you already know what's trending before your friends send it to you

• A natural platform-hopper: TikTok trends, Instagram polish, LinkedIn credibility, YouTube storytelling, you can flex the vibe without losing the voice

• Organised, not just creative, you can run a content schedule as well as you can shoot a reel

• Hands-on: filming, editing, shooting, captioning. You do the work, not just the ideas

• A finisher, you spot the opportunity AND you follow through on it

• Genuinely curious, always testing, always improving, never satisfied with "good enough"

• Experience in content creation and social media management (agency, in-house, or a portfolio that speaks for itself, we're open)

Why This One's Different

Most social media roles hand you one brand, one voice, one lane. This one hands you two brands, real projects, real people, and genuine room to build something from the ground up!

If you're the kind of person who gets a little thrill watching a follower count climb, who screenshots good captions "for inspiration," who's been dying for a role that actually lets you run with your ideas, this is it.

Ready?

If you read this and thought "okay, they get it," we want to hear from you.

Send us your resume, a portfolio or a few links to your best work (yes, we will actually look), and a short note on why this role feels like yours.

Apply now. Let's build something people can't scroll past.

Need further information, contact, Daniel Shean, General Manager on ••••@abode.com.au

Apply online through seek.